Aurasma is changing the way we interact with the world

Turn everyday objects, images, and places into new opportunities for engagement through striking augmented reality experiences.

The World's Leading Augmented Reality Platform

Download the Aurasma App

The Aurasma mobile app is available on iOS and Android

iOS

iPhone Download from the Apple App Store

Android

Android Download from Google Play

Deliver Phenomenal Results

We help the world's leading brands use augmented reality in mobile campaigns to drive real results. Our customers see phenomenal performance across diverse KPIs and goals including social engagement, landing page visits, and merchandise sales.

Delight and engage customers

Create immersive brand experiences in augmented reality. We enable a seamlessly branded experience through your apps, and allow your customers to experience interactive brand moments that are both actionable and memorable.

Engage, convert, sell

Shorten the path to conversion by connecting offline marketing to online channels with an augmented reality experience that directs customers to points of sale, landing pages, social engagement channels, and more. Our customers see success across diverse KPIs and goals, with click through and engagement rates that significantly outperform industry averages for digital and mobile.

Measure results

We believe good augmented reality is not only memorable, but also measurable. Add measurability to offline marketing and gain deeper insight into how your marketing mix contributes to conversions and sales. Aurasma's best-in-class web studio for creating, managing, and tracking augmented reality campaigns includes a comprehensive analytics dashboard for views, interactions, clicks, and more.

Aurasma App

Companies can host AR content in the Aurasma app, leveraging our established user base. Any user with the Aurasma app can view a campaign without having to subscribe to a channel.

Whitelabel App

We offer one of the most flexible solutions on the market for leveraging augmented reality. We have the solution to fit your needs.

SDK

Embed Aurasma technology into new or existing apps with our powerful yet easy-to-use SDK.

Deliver Measurable Engagement

Add augmented reality to your next print or mobile campaign to boost mobile engagement and campaign performance. Aurasma has a proven track record of helping our clients produce award-winning campaigns and AR executions.

Measurability

Gain insights into views, engagement, click-throughs, demographics, location, and more from printed content to mobile.

High Engagement Rates

Our customers see tremendous success across diverse KPIs, with engagement and CTRs that significantly outperform industry averages for digital and mobile.

Easy to Use

Our intuitive interface makes it easy to create, manage, and track augmented reality campaigns.

Powerful yet flexible

Aurasma’s products are tailored to fit all types of use cases, including the ability to custom brand and integrate AR technology into any new or existing mobile app.

Augmented Reality with Aurasma

Changing the way we interact with the world - one Aura at a time.

A Strong Community

With over 1 million active monthly users and a diverse, vibrant community, Aurasma is the leading augmented reality platform of choice for AR enthusiasts, educators, and companies driving innovation.

AR for Everyone

Aurasma is dedicated to making augmented reality easy and accessible to everyone. Upload assets, assemble Auras and share with your friends in our easy to use, drag-and-drop web studio — so fast and easy, it can be done in under 60s.

Recommended App for Educators

Aurasma is featured as a recommended app in Apple’s Education program.

The AR Industry is Set for Explosive Growth.

The AR and VR markets are growing rapidly and will become a $120 billion industry by 2020, according to research published earlier this year by Digi-Capital.

Visual Search

We are experiencing a paradigm shift in the way we access and consume information.

68% of the world's population own a mobile device, with advancements in processor speed, cameras, and sensors every year; Augmented Reality is poised to change the way we search and expect to find information, blurring the lines between online and offline experiences.

AR / VR

Today, AR is launched from mobile phones and tablets. As the wearable device market develops and more hardware enters the market, the potential applications of AR continue to widen across all industries from gaming, education, industrial and print, retail, safety, municipal and more.

Gaming

AR and VR opens up new sensory experiences, changing the way we entertain and game. 40% of all mobile AR apps in the market today fall into the gaming and entertainment category, according to research published by Tractica. With advances in processing power, network capacity, improved cameras, and increasingly sophisticated sensors, our devices are more suited than ever to deliver immersive, engaging experiences.

Aurasma SDK

Self contained area within your app or device to display AR content

Flexible integrations with access to a range of options

Ability to customize the UI and functionality of your app's AR experience

Content is managed via our web-based Studio

Built on patented technologies

Augmented Reality in 60 Seconds

Aurasma's platform includes a powerful drag-and-drop web studio that enables anyone to easily create, manage, and track augmented reality campaigns.

Intuitive & Easy To Use Interface

Upload assets and assemble Auras in our easy to use interface - so fast and easy, it can be done in under 60s.

Personalized AR

Reach audience segments using targeting tools like platform, region, time of day, and more.

Real-Time Campaign Insights

Measure campaign results through a comprehensive analytics dashboard.

Creative Services When You Need It

Our award-winning creative services team is available to support custom development and projects.